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Our goal is to nourish consumers with a range of products that deliver great taste, convenience and affordability from refreshing treats to healthful offerings. We continue to transform our beverage portfolio to meet consumer needs by introducing new types of nutritious beverage products, reducing portion sizes, adding fruits, fibre, key vitamins, nutrients and reducing added sugars. Our efforts include:
- Launched Tropicana Pure Premium 100% not-from-concentrate orange juice and expanded the portfolio with 100% juices offering the benefits of calcium and vitamin D, lower acidity or added omega-3.
- Continuing to expand our Aquafina water portfolio to include flat water, low calorie sparkling water and the FlavourSplash brand, as well as Aquafina Plus+ vitamin enhanced water.
- Introduced Aquafina Plus+ Vitamins 10 Cal. ™ enhanced water made with PureVia™ all natural pure Stevia extract (Reb A). PepsiCo Canada was the first company to introduce this sweetener in a beverage in Canada. PureVia is a zero calorie sweetener extracted from the Stevia plant and is 200 times sweeter than sugar. The Stevia plant is native to Brazil and Paraguay and has been used as a sweetener in other countries for more than 30 years.
- Meeting the needs of athletes through our Gatorade brand, backed by over 40 years of research and scientifically proven to quench thirst, replace fluids and electrolytes, and provide carbohydrate energy for athletic performance. Expanded to meet the needs of a broader group of athletes in 2008 with G2 electrolyte beverage from the maker of Gatorade, with 30 calories and the same electrolytes.
- Voluntarily declared caffeine on all our soft drink and iced tea labels in 2008.
The Gatorade Sports Science Institute (GSSI) Canada aims to help athletes optimize their health and performance through research and education in hydration and nutrition science. For more information visit www.gssiweb.org.
Through our industry association Refreshments Canada, we took a leadership role in the development of voluntary guidelines for the sale of beverages in schools to ensure Canadian students have greater access to nutritious and lower-calorie beverage choices. For more information visit www.refreshments.ca.
Learn more about PepsiCo Beverages Canada's brands here.
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